ATO benchmarks for jewellers
Jewellers sell rings, watches, necklaces and other jewellery, and often earn from repairs, resizing and custom pieces, with stock, precious metals and stones, rent and security as their main costs.
General information
Total expenses as a share of turnover
Low and high end of each published range
| Turnover range | Financial year | Low end | High end |
|---|---|---|---|
| $65,000 to $250,000 | 2023-24 | 65% | 79% |
| $65,000 to $250,000 | 2022-23 | 66% | 80% |
| $250,001 to $750,000 | 2023-24 | 73% | 85% |
| $250,001 to $750,000 | 2022-23 | 73% | 85% |
| More than $750,000 | 2023-24 | 82% | 91% |
| More than $750,000 | 2022-23 | 82% | 90% |
Australian Taxation Office, Small Business Benchmarks, key ratios for 2023-24 and 2022-23 (data.gov.au), licensed under CC BY 2.5 AU. Checked 15 Oct 2026.
Cost of sales as a share of turnover
Low and high end of each published range
| Turnover range | Financial year | Low end | High end |
|---|---|---|---|
| $65,000 to $250,000 | 2023-24 | 30% | 44% |
| $65,000 to $250,000 | 2022-23 | 31% | 47% |
| $250,001 to $750,000 | 2023-24 | 37% | 50% |
| $250,001 to $750,000 | 2022-23 | 38% | 50% |
| More than $750,000 | 2023-24 | 44% | 56% |
| More than $750,000 | 2022-23 | 46% | 57% |
Australian Taxation Office, Small Business Benchmarks, key ratios for 2023-24 and 2022-23 (data.gov.au), licensed under CC BY 2.5 AU. Checked 15 Oct 2026.
What sits behind these figures in the books
- Cost of sales covers the jewellery and watches bought to sell, plus the gold, silver, stones and findings used in custom pieces and repairs, adjusted for the stock held at the period end.
- Each high-value piece is counted against the stock register at the end of every period, so items sold, missing or out for repair are identified and cost of sales stays accurate.
- Watch and jewellery repairs sent to outside repairers are recorded against each customer's job ticket, so their cost is matched to the repair charge.
Sources
- Small Business Benchmarks, 2023-24 Benchmarks (key ratios)
Australian Taxation Office. 2023-24 financial year, released 16 March 2026. Checked 15 October 2026.
Based on Australian Taxation Office data, Small Business Benchmarks, 2023-24 Benchmarks, licensed under CC BY 2.5 AU Licence: CC BY 2.5 AU.
- Small Business Benchmarks, 2022-23 Benchmarks (key ratios)
Australian Taxation Office. 2022-23 financial year, released 17 March 2025. Checked 15 October 2026.
Based on Australian Taxation Office data, Small Business Benchmarks, 2022-23 Benchmarks, licensed under CC BY 2.5 AU Licence: CC BY 2.5 AU.
Get your books in order
Cost of sales and total expenses are only as reliable as the books behind them. Tell us how your business runs and we will suggest a bookkeeping plan that fits.
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